Mad Men Wiki
Advertisement
Secor Laxatives
Client
Is a Fictional Company/Brand
Status Current Client of Sterling Cooper Draper Pryce
Episode(s)
Featured in:
Marriage of Figaro

Overview

Secor Laxatives is a company and client of Sterling Cooper Draper Pryce. The firm had started with Sterling Cooper in 1947.[1] It was originally a client of Sterling Cooper Advertising Agency before Pete Campbell left that firm and went to Sterling Cooper Draper Pryce.[2]

In 1960, Pete Campbell and Harry Crane discussed Secor Laxatives when Pete stumbled upon an idea to boost Nixon's chances in the undecided states by decreasing Kennedy's presence there, and that to do that they would buy up on-air ads for laxatives. Bertram Cooper wondered who was responsible, to which Harry and Pete timidly took ownership, and to their surprise, got nothing but congratulations.[3]

References

Advertisement